Serious Cycling
Agoura Hills (818) 597-8330
29041 Thousand Oaks Boulevard, Agoura Hills, CA
Store Hours
M-F: 11am - 7pm
Sat: 10am - 5pm
Sun: 11am - 4pm
Serious Cycling - Agoura Hills, CA 2011 RACE SEASON - ANNUAL REPORT  

Dear Serious Cycling members and friends:

The 2011 race season was a remarkable year proving that together we all help grow the sport of cycling.

Working in the video game industry for the past 15 years I dreamed about cycling.  I often found myself trying to finagle meetings around my day to allow for a quick training ride in the morning or long blue sky lunch in the afternoon.

I realized quickly that my workouts helped me think.  They helped my problem-solving too, and I found myself being more attentive and focused in meetings.  Which was a good thing, as I had the role of CEO, leading over 100 software engineers... but most of all, I just felt good.

Ultimately, I knew I wanted to share this experience with others

Scott finishing strong at the 2011 Devil's Punchbowl Road Race
Scott and Justin putting the hammer down at the 2011 CBR Crits
Greg winning the SCNCA Cat 5 Road Race Championship
Sue riding strong in the Amgen California Coast Classic Benefit Tour
Justin winning at the line
Le Tour celebration 2011
Serious Cycling - Agoura Hills, CA GROWING THE SPORT OF CYCLING

Over the past nine months I focused most of my time around cycling in Agoura Hills.  Working together we put over 300 Bicycle John's Serious Cycling jerseys on the road. Approximately ten percent of those jersey's were raced in USA Cycling events each weekend, and surely 100 percent were ridden hard all over the Southern California region. RaeLynn and our shop staff have doubled the size and variety of our weekly shop rides with folks from outside the area regularly come out to join us. Cycling greats such as Ron Skarin, Todd "Go-Go" Gogulski and Andy Hampsten have all led group rides from the shop this year.

I believe the roads have become friendlier as well. It's been a real joy to see so many riders exchanging a friendly wave hello while wearing our kits and others' kits on the road.  

Finally, this year's annual Customer Appreciation and Le Tour Celebration had 220 riders participate and raised over $2,000 for the Angeles Clinic/Pablov Foundation.

The year really began to take root with Dave Brinton's Winter Epics, preparing many for the infamous Simi Ride, and then race season. By mid-summer RaeLynn of WomenCyclist.com put on her now famous Women on Wheels cycling summit in Santa Ynez. Laying the foundation for many to prepare for their big events such as the Cruisin the Conejo, various summer "ride-cations", the Amgen California Coast Classic Benefit Tour, and various MS 150s raising thousands of dollars for charities.

Serious Cycling - Agoura Hills, CA SPONSORED RACE TEAM PROGRAM

Our MISSION is to compete locally at a high level, create favorable visibility for our sponsors, and help grow the sport of cycling.

Thanks to the support of the Bicycle John's Serious Cycling Team, 2011 was a big success.  

2012 can bring bigger opportunities with your help and our continued leadership in growing new riders through exemplifying good sportsmanship, on and off the bike, and making ourselves available to help others discover cycling and improve.

Program Participant Race Days: 143

Highlights:

  • 1st Overall - California Bicycle Racing series, Best All-around Rider, Men's Cat 4
  • 1st Overall - California Bicycle Racing series, Best All-around Rider, Mater's 30+ Cat 4/5
  • 1st - Golden Empire Classic Road Race, District Road Race Championship, Men's Cat 5
  • 1st - California Bicycle Racing, Criterium, Men's Cat 4
  • 1st - California Bicycle Racing, Criterium, Master's 30+ 4/5
  • 1st - California Bicycle Racing, Criterium, Master's 30+ 4/5
  • 1st - California Bicycle Racing, Criterium, Master's 30+ 4/5
  • 1st - Rockstore Time Trial, Men's Cat 5
  • 1st - Lake Piru Time Trial, Eddy Merckx
  • 2nd - California State Championship, Team Time Trial, two man combined age 70+
  • 2nd - Vlees Huis Ronde Road Race, Master's 30+ 4/5
  • 2nd - White Mountain Double Century
  • 3rd - California Bicycle Racing, State Championship, Mater's 35+ Cat 4/5
  • 3rd - Devils Punchbowl Road Race, Men's Cat 5
  • 3rd - Central Coast Double Century
  • 3rd - Grand Tour Quad Century
  • 4th Overall - California Bicycle Racing, Best All-around Rider, Men's Cat 3
  • 4th - California Bicycle Racing, State Championship, Mater's 35+ Cat 4/5

Some Inspired Rides:

  • Sue Bergeron, having only started to ride two years ago, finishes 525 miles down Highway 1 participating in Amgen California Coast Classic Benefit Tour on behalf of The Arthritis Foundation and raises thousands of dollars
  • Lynn Olson, Yolanda Alvarado and Christy O'Connell, three nurses that know how to Thrive, take a 300 mile "ride-cation" in Vermont
  • Claudio Borin tackles the Everest Challenge, taking 11th place in his age category and produces an inspirational video with his son Luca Borin Family Video of the Everst Challenge  
  • Bryan Hale takes 11th in the Olympic distance at the Los Angeles Triathlon in only his second attempt at the discipline
Serious Cycling - Agoura Hills, CA GET INVOLVED AND JOIN THE TEAM

All of us are capable of improving our health and fitness, and through improving, we can all become more productive and vibrant.

Come out and join us for a ride and get involved this coming year.  

There are many great events to consider and some wonderful people to meet.  The thrill is not just in the winning, but in the courage to join the race!

To learn more, email us at  info@seriouscycling.com or drop by the shop for an espresso and say hello.


Ride!

Scott M. Johnson
Serious Cycing in Agoura Hills
Ladyface Alehouse & Brasserie Campagnolo Continental Serfas Spink's Cookies Fi'zi:k Music Box
Serious Cycling - Agoura Hills, CA

Agoura Hills (818) 597-8330
29041 Thousand Oaks Boulevard
Agoura Hills, CA 91301
info@seriouscycling.com

© 2012 Serious Cycling All Right Reserved

"Serious about having fun on a bike. Helping those who enjoy riding become cyclists."

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