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Coffee and Ride Memorial Weekend Omnium
All Bikes Ride! BibShorts Jersys
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Cervélo Áspero

 

Now for sale in store

 
 
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Voted #1 Bicycle Shop in Los Angeles by Daily News, People's Choice Award 2018 

 
 
 

FEATURED
 

Bike Rentals

Traveling in from out of town or just want to try something new?
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Daily and Weekly Rates Available

 
 
 
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Our Brands

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Voted #1 Bicycle Shop in Los Angeles by Daily News, People's Choice Award 2018
 

About US –

Serious Cycling is a premier cycling brand located in Southern California. Founded in 2009 with the mission to grow the love of cycling, we organize weekly shop rides, bicycle rodeos, training camps, USA Cycling sanctioned races and our annual marque event the Malibu GRANFONDO. Our daily work in the local community has safely put thousands of riders on bikes and produced a race club competing at every level of the sport on the road, dirt and velodrome. As our passions also include commuting and general recreation with bicycles so you will find a curated variety of products to meet nearly every need and every budget. Visit us at both full-service store locations, we affectionately refer to as Club Houses.

 
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Follow Us @seriouscycling

They say there is a tool for every job. This is the case for removing and installing bottom brackets. The new @ceramicspeed bearing kit making things easy. Come into either shop to get your bearings serviced today! #ceramicspeed #bikematenance #seriouscycling
Nations logo tech sock is now available at both clubhouse’s! Along with the all new @girocycling Imperial shoe! #ride! #seriouscycling #giro #sock #sockdoping #fitkit
Pinarello F10 “Zwift” Edition. Built with @sramroad AXS and @envecomposites wheels and Cockpit. #seriouscycling #pinarello #sramroad #envewheels #envecomposites
The All new SS19 Ride! SC Snow Camo kit! Available in all sizes and both Clubhouses now! Stay cool this summer with this ultra breathable lightweight kit! #Ride! #seriouscycling #cycleclothing #activewear
In house Tech @joshua_sayre recently went to Steamboat Springs, CO with @castellicycling to see whats coming in the next season and go on some amazing gravel rides! @smithoptics @clifbar @veloscapes
Come out this weekend and join us for Coffee&Ride! Presented by GU and Cervélo. Begin your morning with coffee and a stroopwaffle. There are still a few bikes available to Ride! Call and reserve today. #cervelo #GU #seriouscycling #Ride! #triathlon
Love our Ride! Hats? Well Serious Cycling is giving away 3 Ride! hats. To enter simply 1) Like this post, 2) Follow us if you don’t already do so, 3) Tag 2 Friends (Who knows, you all could win!) 4) Like us on FB (US residents only. This giveaway is in no way endorsed or sponsored by instagram. Giveaway ends when we reach 2k followers. Winners will be chosen at random and be announced 6/14 @ 8pm PST provided 2k followers are reached before that point. Winners will be contacted within 24hours of the announcement. Prizes can be picked up in-store or we can ship it too you directly.)
Come try Cervélo’s aero bike line up, S5’s, S3’s, and P3’s are all available for a Ride! Before going out on your adventure, begin your morning with a GU Stroopwaffle over coffee to fuel your ride. Call Serious Cycling to reserve a bike today and join either the Saturday or Sunday ride on your newest obsession. #seriouscycling #ride #cervelo #GU #triathlon #nutrition
Come try Cervélo’s aero bike line up, S5’s, S3’s, and P3’s are all available for a Ride! Before going out on your adventure, begin your morning with a GU Stroopwaffle over coffee to fuel your ride. Call Serious Cycling to reserve a bike today and join either the Saturday or Sunday ride on your newest obsession. #seriouscycling #ride #cervelo #GU #nutrition #triathalon
The @officinemattio Vento #seriouscycling #probuiltatserious